Bob Ivins

Bob Ivins

Chief Data Officer

NCC Media

Bob Ivins is Chief Data Officer at NCC Media where he leads development and implementation of the company’s advanced television and media offerings.

Bob has played a pioneering role in the development of the data-driven advertising ecosystem over the past three decades, holding executive roles at comScore, Mindshare, Comcast, Yahoo and Nielsen. He served as the first chief data officer for media agency Mindshare where he led the firm in putting data at center of the company, linking real time insights to marketing that adapted on the fly. As VP, data products at Comcast, Bob led the development of the Audience Interconnect database underlying Comcast Spotlight’s cross-platform ad offering. Prior to Comcast, he was SVP/MD, Europe for comScore where he led the company’s Europe operations from launch to pan-European leader in web measurement and web analytics.

Bob got his start in the digital ad space in the mid-nineties as VP, research for advertising startup I/PRO where he developed some of the world’s first tools to measure the effectiveness of online advertising.

SPEAKERS

Jason Brown

Jason Brown

SVP, Head of Ad Sales Partnerships

Xandr Media
Dave Morgan

Dave Morgan

CEO & Founder

Simulmedia
Jodie McAfee

Jodie McAfee

Senior VP of Sales and Marketing

Inscape
Kelly Abcarian

Kelly Abcarian

General Manager, Advanced Video Advertising

Nielsen
Maureen Bosetti

Maureen Bosetti

Chief Investment Officer

Initiative
Denise Colella

Denise Colella

SVP Advanced Advertising Products & Strategy

NBCUniversal
Brendan Condon

Brendan Condon

Chief Revenue Officer

Comcast
Sean Cunningham

Sean Cunningham

CEO

VAB
Rita Ferro

Rita Ferro

President, Advertising Sales and Partnerships

The Walt Disney Company
Irwin Gotlieb

Irwin Gotlieb

Senior Advisor

WPP
John Hoctor

John Hoctor

Co-Founder & CEO

Data Plus Math
Bob Ivins

Bob Ivins

Chief Data Officer

NCC Media
Jo Kinsella

Jo Kinsella

Chief Revenue Officer and EVP

TVSquared
Jennifer Koester

Jennifer Koester

Director of Telco & Distribution Partnership

Google
Mike Mayer

Mike Mayer

EVP Sales Solutions

NBCUniversal
George Musi

George Musi

Executive Vice President – Head of Data, Analytics & Insights

Blue 449
Chris Pizzurro

Chris Pizzurro

VP, Global Sales

Canoe
Jay Prasad

Jay Prasad

Chief Strategy Officer

VideoAmp
Dan Riess

Dan Riess

Executive Vice President of Ignite

WarnerMedia
Howard Shimmel

Howard Shimmel

President

Janus Insights and Analysis
Julie Sterling

Julie Sterling

Director, Broadcast Partnerships

Google
Jonathan Steuer

Jonathan Steuer

Chief Research Officer

Omnicom Media Group
Marybeth Strobel

Marybeth Strobel

EVP of Ad Innovation

Turner Ignite
Nick Troiano

Nick Troiano

CEO

Cadent
David Villano

David Villano

Chief Technology Officer, Ad Tech

Imagine Communications
Jim Wilson

Jim Wilson

President

Premion / Tegna Inc.
Julian Zilberbrand

Julian Zilberbrand

EVP, Advanced Media

Viacom